Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Taylor Revert

Turning the physical-digital with EVRYTHNG’s Judy Moon

Caspar Thykier, is joined by Judy Moon, VP Sales, Americas and Asia, EVRYTHNG.

Caspar Thykier

How to succeed with Augmented Reality - upgrade from novelty to strategy

AR is no longer a novelty, but a powerful tool, that when incorporated into your business strategy can help to drive sales, increase engagement and maximise budgets.

Taylor Revert

Driving 9x more engagement with AR - John Cassy, Factory 42

In this episode of our 10x10 Sessions, Zappar CEO and Co-Founder, Caspar Thykier, is joined by John Cassy, the CEO and Founder of Factory 42.

Chris Holton

Meet the new ZapWorks Designer – our commitment to no-code WebAR

Taylor Revert

Insights into the AR industry with Arcade’s Jon Meggitt

This week, Zappar CEO and Co-Founder, Caspar Thykier, is joined by Jon Meggitt the CEO, and one of the co-founders at Arcade.

Taylor Revert

Month in AR - September 2021

Though 2022 is getting suspiciously close, 2021 still has many killer AR campaigns in the locker. Check out September's Month in AR reel for the very best AR had to offer this month.

Taylor Revert

From connected packaging to a full AR strategy with Beiersdorf’s Jasper Krog

Taylor Revert

Zappar up for 5 awards at the Auggies 2021

We’re incredibly proud to be finalists for five Auggie Awards this year. In the Best Campaign category, 25% of entries are powered by Zappar.

Taylor Revert

AR Insights with Brandtech business leader David Jones

This week, Zappar CEO and Co-Founder, Caspar Thykier, is joined by David Jones, a pioneer in the XR investment space.

Connell Gauld

Image sharing in Zappar WebAR just got even easier with iOS 15

The iOS 15 update brings with it seamless image sharing in WebAR, a performance upgrade and UI tweaks, making iPhone and iPads even more powerful for web-based augmented reality experiences.