All the latest industry innovations and news from the Zappar team

How to succeed with Augmented Reality - upgrade from novelty to strategy

AR is no longer a novelty, but a powerful tool, that when incorporated into your business strategy can help to drive sales, increase engagement and maximise budgets.

Driving 9x more engagement with AR - John Cassy, Factory 42

In this episode of our 10x10 Sessions, Zappar CEO and Co-Founder, Caspar Thykier, is joined by John Cassy, the CEO and Founder of Factory 42.

Meet the new ZapWorks Designer – our commitment to no-code WebAR

Insights into the AR industry with Arcade’s Jon Meggitt

This week, Zappar CEO and Co-Founder, Caspar Thykier, is joined by Jon Meggitt the CEO, and one of the co-founders at Arcade.

Month in AR - September

Though 2022 is getting suspiciously close, 2021 still has many killer AR campaigns in the locker. Check out September's Month in AR reel for the very best AR had to offer this month.

From connected packaging to a full AR strategy with Beiersdorf’s Jasper Krog

Zappar up for 5 awards at the Auggies 2021

We’re incredibly proud to be finalists for five Auggie Awards this year. In the Best Campaign category, 25% of entries are powered by Zappar.

AR Insights with Brandtech business leader David Jones

This week, Zappar CEO and Co-Founder, Caspar Thykier, is joined by David Jones, a pioneer in the XR investment space.

Image sharing in Zappar WebAR just got even easier with iOS 15

The iOS 15 update brings with it seamless image sharing in WebAR, a performance upgrade and UI tweaks, making iPhone and iPads even more powerful for web-based augmented reality experiences.

Augmented reality in retail - 5 ways to leverage AR

If you want to get ahead of this digital revolution for your brand or business, we have compiled five innovative ways to use augmented reality for retail, highlighting brands already leading the way and sharing the stats that we found hard to ignore.