All the latest industry innovations and news from the Zappar team

How to create successful AR campaigns

Discover the five key ingredients to ensure your AR campaigns deliver the best results, every time.

Brewing Success with AR: The Elysian Brewery & BCVR Immersive Halloween Experience

Read about how BCVR Immersive and Elysian Brewery created a chilling experience for the NBC Chucky release. Including top tips on creating image tracked AR for use on product packaging.

Announcing the Best In Class Award win for Universal Design for Unilever Comfort featuring our all-new Accessible QR codes with Zapvision

Find out more on Zapvision's PAC Global awards win with Unilever and how Zappar's new accessible QR codes work.

Best of Augmented Reality January 2023

Find out more about January’s best AR examples, with immersive WebAR and engaging AR experiences for entertainment.

PLAYAR use ZapWorks to launch a series of Samsung products across 850+ stores

Find out how PLAYAR and Samsung collaborated to create three AR experiences to showcase their new devices.

AR Highlights of 2022

2022 rewind with the Zappar team. Find out our favorite AR experiences and the top news from 2022.

How NBC Universal used AR to promote the launch of the new Jurassic World film

Find out how Zappar helped NBC Universal create a flexible and engaging retail WebAR experience, for the release of the Jurassic World Dominion film.

Top tips for designing effective UX/UI for AR experiences

Find out how to implement effective UI and UX into your AR experiences with help from Zappar's expert agency partners.

Launching ‘Accessible QR’ with Unilever

Learn more about what Accessible QR is and the roll out of Zappar’s accessibility solution with Unilever.

4 steps to launching your connected packaging

Discover four key stages of launching a connected packaging strategy. All based on insights from Zappar's recent AR Pioneers talks with Unilever.

4 best tools to capture and create 3D models using your phone

Find out how to capture 3D models to use in AR with just your phone. Read about the tools which are easy and quick to use.

Month in AR - November 2022

Find out more about November’s best AR examples, with amazing festive WebAR examples and engaging AR experiences for retail. Plus the launch of Zappar’s new Web Embed feature.