---
title: "Zappar Insights: All the latest industry innovations and news from the Zappar team"
description: All the latest industry innovations and news from the Zappar team
---

<https://www.zappar.com/>

- [AR Examples](https://www.zappar.com/ar-examples/)
- [Webinars](https://zap.works/webinars/)
- [XR Pioneers](https://www.zappar.com/xr-pioneers/)
- [AR Resources](https://www.zappar.com/ar-resources/)

[Let's talk](https://www.zappar.com/contact/)

- [AR Examples](https://www.zappar.com/ar-examples/)
- [Webinars](https://zap.works/webinars/)
- [XR Pioneers](https://www.zappar.com/xr-pioneers/)
- [AR Resources](https://www.zappar.com/ar-resources/)

[Let's talk](https://www.zappar.com/contact/)

## [Blog The Complete Guide to Indoor Navigation 2026 Discover how to improve indoor navigation with our comprehensive guide, covering technologies, use cases, and accessibility for a seamless experience. ![Dave Mather](https://3409235.fs1.hubspotusercontent-na1.net/hub/3409235/hubfs/Dave%20blog.png?width=42&height=42&name=Dave%20blog.png) Dave Mather Head of Marketing](https://www.zappar.com/insights/the-complete-guide-to-indoor-navigation-2026)

## Welcome to the Zappar blog

# All the latest industry innovations and news from the Zappar team

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Dave%20blog.png) How 360Channel used Mattercraft to power '360maps' Discover how 360Channel used Mattercraft to turn indoor wayfinding into immersive entertainment at The Ghost in the Shell Exhibition.](https://www.zappar.com/insights/how-360channel-used-mattercraft-to-power-360maps)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Dave%20blog.png) Zappar and Auki Win In-Store Experience Innovation of the Year for Gotu Zappar and Auki win In-Store Experience Innovation of the Year for Gotu, an app-free indoor navigation solution making retail spaces easier to navigate for everyone.](https://www.zappar.com/insights/zappar-and-auki-win-in-store-experience-innovation-of-the-year-for-gotu)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/caspar200.png) Spatial Commerce: Connecting Products, Places and Data Spatial Commerce connects products and places to digital systems, making the physical world searchable, measurable and actionable in real time.](https://www.zappar.com/insights/spatial-commerce-connecting-products-places-and-data)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Connel%20Ellipse.png) Zapworks Spaces: app-free wayfinding for real-world environments Discover how Zapworks Spaces enables inclusive, indoor wayfinding for complex environments like industrial facilities, offices and public venues.](https://www.zappar.com/insights/introducing-zapworks-spaces-app-free-wayfinding-for-real-world-environments)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Dave%20blog.png) Beyond the Canvas: Building a Living Exhibition with WebAR Explore how WebAR transforms traditional art into an interactive experience, offering a deeper connection between viewers and the artwork beyond the canvas.](https://www.zappar.com/insights/beyond-the-canvas-building-a-living-exhibition-with-webar)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Dave%20blog.png) More Ways to Build WebAR: Zappar Comes to Wonderland Engine Zappar has partnered with Wonderland Engine to bring production-proven WebAR tracking and publishing into the editor. Build, test, and deploy mobile WebAR.](https://www.zappar.com/insights/more-ways-to-build-webar-zappar-comes-to-wonderland-engine)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Dave%20blog.png) Turning Celebration into Participation: HelloU’s Wicked AR Activation Hull-based HelloU Creative transformed the Top 30 Under 30 Celebration with a Wizard of Oz–inspired AR selfie activation, driving over 300 views and turning live guests into soci](https://www.zappar.com/insights/turning-celebration-into-participation-hellous-wicked-ar-activation)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Darren-Tan-headshot_Circle.png) Why food shopping is failing blind and low vision shoppers New GS1 UK research shows why food shopping still fails blind shoppers and how Accessible QR codes can help brands fix it.](https://www.zappar.com/insights/why-food-shopping-is-failing-blind-shoppers)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Ellipse%20463%20(1).png) Moving from 8th Wall to Mattercraft Learn how to migrate 8th Wall Studio projects to Mattercraft. A step-by-step guide to exporting assets, rebuilding WebAR experiences, and republishing before shutdown.](https://www.zappar.com/insights/moving-from-8th-wall-to-mattercraft)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/SimonTaylor.png) Zappar WebXR London Meetup Join us at our London office tomorrow (12 December) for an informal meetup for anyone interested in WebXR (or other XR topics).](https://www.zappar.com/insights/zappar-webxr-london-meetup-tomorrow)

## [![](https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/Connel%20Ellipse.png) Mattercraft x MultiSet: Expanding Enterprise-Grade Visual Positioning for the Web Discover how to create enterprise-ready location-based experiences with Mattercraft's new MultiSet integration.](https://www.zappar.com/insights/mattercraft-x-multiset-expanding-enterprise-grade-visual-positioning-for-the-web)

- [1](https://www.zappar.com/insights/page/1)
- [2](https://www.zappar.com/insights/page/2)
- [3](https://www.zappar.com/insights/page/3)
- [4](https://www.zappar.com/insights/page/4)
- [5](https://www.zappar.com/insights/page/5)
- <https://www.zappar.com/insights/page/2>

[Go to archive](https://www.zappar.com/blog)

- Company
  
    - [About](https://www.zappar.com/about/)
    - [Zappar](https://www.zappar.com/)
    - [Zapworks](https://zap.works/?__hstc=214098056.48a03223cfd0eac9e0f99b6be21fa25e.1707412219619.1707490953493.1707493519375.4&__hssc=214098056.23.1707747317153&__hsfp=501235727)
    - [Zapbox](https://www.zappar.com/zapbox/)
    - [Zapvision](https://www.zappar.com/zapvision/)
    - [Careers](https://www.zappar.com/jobs/)
    - [Testimonials](https://www.zappar.com/testimonials/)
- Tech
  
    - [Augmented Reality](https://www.zappar.com/augmented-reality/)
    - [Mixed Reality](https://www.zappar.com/mixed-reality/)
    - [Accessible QR code](https://www.zappar.com/zapvision/accessible-qr-codes/)
- AR for
  
    - [Packaging](https://www.zappar.com/solutions/packaging/)
    - [Retail](https://www.zappar.com/solutions/retail/)
    - [Learning & Development](https://www.zappar.com/solutions/learning-and-development/)
    - [Events](https://www.zappar.com/solutions/events/)
    - [Marketing](https://www.zappar.com/solutions/marketing/)
    - [Events, Tours and Attractions](https://www.zappar.com/solutions/events/)
- Resources
  
    - [Blog](https://www.zappar.com/blog/)
    - [Case Studies](https://www.zappar.com/case-studies/)
    - [Archive](https://www.zappar.com/blog/?page=2)
    - [AR Pioneers 2021](https://www.zappar.com/ar-pioneers/2021)
    - [AR Pioneers 2022](https://www.zappar.com/ar-pioneers/2022)
    - [XR Pioneers 2023](https://www.zappar.com/xr-pioneers)
    - [Webinars](https://zap.works/webinars/?__hstc=214098056.48a03223cfd0eac9e0f99b6be21fa25e.1707412219619.1707490953493.1707493519375.4&__hssc=214098056.23.1707747317153&__hsfp=501235727)
    - [Ebooks](https://www.zappar.com/ebooks/)
- Legal
  
    - [T&C's](https://www.zappar.com/terms/)
    - [Privacy Policy](https://www.zappar.com/privacy/)
    - [Cookies](https://www.zappar.com/cookies/)
    - [Zapvision T&C's](https://www.zappar.com/zapvision-terms/)
    - [Zapvision CMS T&C's](https://www.zappar.com/zapvision-cms-terms/)

### Company

- [About](https://www.zappar.com/about/)
- [Zappar](https://www.zappar.com/)
- [Zapworks](https://zap.works/?__hstc=214098056.48a03223cfd0eac9e0f99b6be21fa25e.1707412219619.1707490953493.1707493519375.4&__hssc=214098056.23.1707747317153&__hsfp=501235727)
- [Zapbox](https://www.zappar.com/zapbox/)
- [Zapvision](https://www.zappar.com/zapvision/)
- [Careers](https://www.zappar.com/jobs/)
- [Testimonials](https://www.zappar.com/testimonials/)

### Tech

- [Augmented Reality](https://www.zappar.com/augmented-reality/)
- [Mixed Reality](https://www.zappar.com/mixed-reality/)
- [Accessible QR code](https://www.zappar.com/zapvision/accessible-qr-codes/)

### AR for

- [Packaging](https://www.zappar.com/solutions/packaging/)
- [Retail](https://www.zappar.com/solutions/retail/)
- [Learning & Development](https://www.zappar.com/solutions/learning-and-development/)
- [Events](https://www.zappar.com/solutions/events/)
- [Marketing](https://www.zappar.com/solutions/marketing/)
- [Events, Tours and Attractions](https://www.zappar.com/solutions/events/)

### Resources

- [Blog](https://www.zappar.com/blog/)
- [Case Studies](https://www.zappar.com/case-studies/)
- [Archive](https://www.zappar.com/blog/?page=2)
- [AR Pioneers 2021](https://www.zappar.com/ar-pioneers/2021)
- [AR Pioneers 2022](https://www.zappar.com/ar-pioneers/2022)
- [XR Pioneers 2023](https://www.zappar.com/xr-pioneers)
- [Webinars](https://zap.works/webinars/?__hstc=214098056.48a03223cfd0eac9e0f99b6be21fa25e.1707412219619.1707490953493.1707493519375.4&__hssc=214098056.23.1707747317153&__hsfp=501235727)
- [Ebooks](https://www.zappar.com/ebooks/)

### Legal

- [T&C's](https://www.zappar.com/terms/)
- [Privacy Policy](https://www.zappar.com/privacy/)
- [Cookies](https://www.zappar.com/cookies/)
- [Zapvision T&C's](https://www.zappar.com/zapvision-terms/)
- [Zapvision CMS T&C's](https://www.zappar.com/zapvision-cms-terms/)

 © 2024 Zappar Ltd.

- <https://www.linkedin.com/company/zappar/>
- <https://www.youtube.com/user/zappartv>
- <https://www.instagram.com/zapparapp/?hl=en>
- <https://twitter.com/zapparapp>