Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Nafisa Ahmed

Month in AR - November 2022

Find out more about November’s best AR examples, with amazing festive WebAR examples and engaging AR experiences for retail. Plus the launch of Zappar’s new Web Embed feature.

Grace Vassallo

How H&M are enhancing the customer experience with AR

How to level up your customer experience with AR featuring H&M’s keys to success.

Emma Moore

Introducing AR Web Embed, the future of no-code immersive commerce

The popularity of immersive commerce is rising. With AR Web Embed, put your customers at the centre of the purchase process with experiences for great results.

Grace Vassallo

What you missed at AR Pioneers 2022

Find out what you missed at AR Pioneers 2022, including key AR insights and big Zappar announcements.

Dave Mather

Zappar partner with Sunrise International to bring AR activations to China

Find out more about Zappar's new partnership with Sunrise International.Enabling you to build and deploy mobile WebAR experiences that can be accessed reliably in China through WeChat and local web browsers.

Emma Moore

PinPoint Media shakes up Sibling’ marketing for Negroni Gin with Augmented Reality!

Find out how Sibling Distillery and PinPoint Media doubled dwell time with WebAR launched from bottle. A stand-out example of how to implement AR in the alco-bev industry.

Nafisa Ahmed

7 Best WebAR examples of 2022

Find out what WebAR is and how you can use it to elevate your AR experiences. With WebAR examples and definitions.

Nafisa Ahmed

How KING'S HAWAIIAN® and Kona Brewing Co.® used AR to increase product awareness

In this case study, find out how Zappar helped Kings Hawaiian boost sales and engagement with a stand out WebAR experience.

Emma Moore

ZapWorks Designer Hackathon

Zappar hosted an internal hackathon where our team created engaging AR experiences. Find out what made the experiences were successful within the hackathon.

Grace Vassallo

Employee Spotlight: Chris Holton

Find out about Zappar's Product Director Chris Holton, his love of AR experiences and his work at the company.

Nafisa Ahmed

Month in AR - October 2022

Find out more about October's best AR examples, including amazing web AR experiences and information about our upcoming AR Pioneers summit

Emma Moore

How Groove Jones created a 200 ft² AR mural for FC Dallas

Find out how Groove Jones increased fan engagement for FC Dallas using a 200 ft² AR Mural to launch an interactive Web AR experience.