Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Virtual try-ons made easy with AI and WebAR

Discover how AI and augmented reality can transform online shopping. Learn about virtual try-ons, seamless user experiences, and how this innovative concept helps you visualise clothes before you buy.

5 powerful ways to leverage location-based AR

From navigation and retail to gaming and education, explore how location-based AR powered by Visual Positioning Systems (VPS) can transform industries.

Seeing the World Differently: Introducing RNIB Eyeware

RNIB Eyeware, powered by Zappar, lets you experience life with sight loss through immersive technology. Learn, empathize, and design inclusively with realistic simulations and stories.

Bringing ‘Stop and Smell the Roses’ to Life with Mattercraft

Discover how an ordinary street sign became an AR experience, blending creativity and technology with Mattercraft's XR tools.

Boost Your Halloween Marketing with XR: Top Augmented Reality Ideas to Drive Engagement

Discover how to boost your Halloween marketing with XR! Captivate audiences, increase engagement, and create memorable, shareable brand experiences this spooky season.

Introducing Mattercraft’s New Integration with Immersal VPS

Discover how the Mattercraft-Immersal integration transforms location-based AR. Easily anchor 3D content to real-world locations on the web—no apps needed.

5 ways to use 360 media in your XR experiences

Discover 5 innovative ways to use 360° media in XR experiences. From virtual tours to immersive training, learn how 360° video and images can elevate your AR and MR projects.

Bringing Your World to Life: Introducing 360° Content in Designer

Introducing 360° video support in Zapworks Designer. Create immersive experiences effortlessly for training, virtual tours, and more across any device.

How to chat with images using AI and WebAR

Interact with famous personalities in real-time using advanced image recognition, OpenAI's Vision API, and lip-syncing tech. No pre-training needed—just point, capture, and converse. Built with Mattercraft for a seamless AR experience

Life after Spark AR: How creators can thrive with web-based AR, VR & MR

Spark AR's discontinuation opens up new possibilities for creators. Discover how you can leverage web-based AR, VR and MR to continue pushing the boundaries of creativity.

How to quickly create 3D assets on your phone for XR prototyping using Polycam

Learn how to quickly create 3D assets for XR prototyping using Polycam. This step-by-step guide shows you how to capture and integrate 3D models into your XR projects