In our latest sneak-peak into the magical land of Zappar HQ, we’re speaking to Lead Designer, Anna Broadhurst.
What becomes apparent over time about augmented reality is that you can explain it in a hundred different ways, create countless video demos and come up with any number of pithy sound bites as to what it is but nothing beats actually showing it to...
Magic Leap posted their first video “shot directly through Magic Leap technology” earlier this week. Dr. Simon Taylor, Zappar’s Research Director, takes a detailed look at what the video reveals about Magic Leap’s hardware.
It seems as if the Zappar family has been growing every week of late. Steven, our newest recruit, is focussing his efforts on unlocking the potential of zapcodes within the conferences and events space. This blog is an intro to him and this exciti...
Once upon a time, children and adolescents would dream about their favourite fairy-tale stories, simply using their imagination to bring them to life...
In our latest peak behind the scenes at Zappar HQ we’re speaking to Creative Director Lucas Perez...
Sounds a bit cold doesn’t it? That happiness should have a commercial value or a smile cost anything (which it doesn’t in case you’re wondering). But if there’s one thing we’ve taken away from our pop-up shop to launch our brand new Adventure Suit...
This guest blog looks at an exciting new product innovation in the world of weddings (it is the season after all!). Mark-Anthony is the Founder of Interactive Wedding Invitations who use our Zapcode Creator tool to bring the classic invite into th...
A quick look back at an eventful week in AR and a look forward to the launch of Zappar Studio at Augmented World Expo and the future of content creation.
This week’s blog is a guest post from our friends at Augmented World Expo. It introduces the opportunities AR offers the world but highlights the need for tools to make this a reality by empowering the content creating communities.