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AR, VR and MR.

News

Asda continue their partnership with Zappar for the latest Augmented Reality in-store event

Zappar, the leaders in Augmented Reality (AR)-enabled products and entertainm...
News

Overcome writers block with our new Zappar Inspiration Showcase

Ever sat staring at a blank screen, cursor flicking expectantly for you to wr...
News

South Africa – the land of (mobile) opportunity

Last week we had the distinct pleasure of launching Zappar in South Africa wi...
News

Sport Relief launch revolutionary Augmented Reality direct mail campaign with Zappar

Sport Relief have enlisted the help of augmented reality app Zappar, to bring...
News

Why we don’t talk about “Augmented Reality”...

Let's face it; Augmented Reality isn't the most comfortable combination of wo...
News

"Today, there's no company that can join ad campaigns from TV and radio to in-store promotions. The company that does this will be very valuable."

- Andrew Fisher, Shazam Executive Chairman interviewed in The Sunday Times Bu...
Musings

The beauty of the Zapcode Creator widget code

So first off what is a Zapcode Creator widget code? Well it’s a little digita...
Musings

To Zap or not to Zap, that is the question.

So here’s the thing. The world doesn’t need AR. There, I said it.
News

One Day, One Direction, well over One million Zaps and a new milestone for the AR history books

Let’s be honest it was a pretty ambitious and audacious plan all round from S...

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