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AR, VR and MR.

One Day, One Direction, well over One million Zaps and a new milestone for the AR history books

Let’s be honest it was a pretty ambitious and audacious plan all round from S...

R.I.P. QR

A good friend sent us this image that we think sums the issue up perfectly fo...

Asda Stores Turn into a Big Shop of Horrors with the Help of Zappar

Zappar, the leader in Augmented Reality (AR) enabled products and entertainme...

Celebrating 150 Zappar Powered Tees with five new Marvel designs

So that's the 150 Zappar Powered T-Shirts mark crossed with the launch of the...

Zappar 4.0

We're excited to announce the release of the latest evolution in the Zappar a...

Zappar and Pedigree Books create first-ever Augmented Reality Annuals

In a first for the Annuals sector, Pedigree Books has collaborated with Zappa...

Licensing Expo II (well, second for us – it was actually the 30th one!)

We like to think that Licensing Expo 2013 was bigger and better for Zappar. O...

The Award Winning Zappar App™

Or is that a bit of a mouthful? Maybe we'll just stick with Zappar for now.It...

Zapcodes and other musings from All Things D

It was the second time of asking (thank you hurricane Sandy) but then not eve...

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