Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Martin Stahel

AR for sustainability and transparency

Brands are leveraging AR to share their sustainability stories at a time where transparency and a commitment to positive social and environmental causes is more important than ever to consumers.

Dave Mather

ZapWorks X Sipsmith competition - expert judging begins

We teamed up with iconic gin crafters, Sipsmith, to challenge the AR creative community to make a truly incredible connected packaging experience.

James Wright

How AR is giving visibility to hidden voices - John Morrison & The Verbatim Formula

AR is being leveraged to highlight hidden voices and create a new frontier in interactive storytelling. Using ZapWorks Studio - our complete AR creative toolkit - creators are merging audio testimony and 3D models to create immersive experiences t...

James Wright

How AR is changing the art world

Talented creatives are turning to AR to create fascinating new experiences in galleries, museums and educational spaces all over the world. Blurring the line between visitor and participant, these immersive experiences are transforming the way we ...

Martin Stahel

Zappar X Packaging Europe - the power of connected packaging

If there was ever further evidence needed of connected packaging hitting the mainstream, it’s our collaboration with Packaging Europe. As the leading voice in the packaging industry, they’ve partnered with us and the AIPIA to pack their latest mag...

Caspar Thykier

7 ways AR can grow your business

There's never been a better time for brands and business to leverage AR to drive growth, increase sales and engage customers.

Connell Gauld

Introducing Zappar WebAR

Publish AR content directly to the mobile web, no apps required.

Daniel Hartz

An award-winning trip to AWE 2019

We look back over an incredible AWE 2019 experience, featuring a ‘Best Campaign’ Auggie Award win for our ‘Always On’ collaboration with 7-Eleven, participation on multiple expert panels and showing the immersive tech community the latest ZapWorks...

Dr. Simon Taylor

ZapBox - affordable Mixed Reality, available now

Now available for sale for just $30, ZapBox is the affordable, democratic and awesome mixed reality solution.

Dave Mather

ZapWorks X Sipsmith - AR creators competition

Zappar and London gin crafters Sipsmith have teamed up to give AR creatives the chance to win a huge £10,000 prize which will see their work featured on a national campaign. Utilizing the power of our latest ZapWorks Studio 6 creative toolkit upda...