Nestlé Smarties - Dinosaur Edition

Brief:

To educate and entertain customers.

Delivery method:

Enhanced WebAR Distribution via QR code

The experience:

Our creative studio once again worked with the amazing folks at Nestlé to create this amazing AR experience for their new Dinosaur edition of smarties. Activated via QR code on packaging customers are able to launch a fun educational game, giving both kids and parents an exciting way to learn and engage with the brand.