Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Connell Gauld

Introducing face tracking and Sketchfab integration in ZapWorks Studio 6

Our major new update brings Sketchfab integration and face tracking functionality to ZapWorks Studio 6. The latest version of our AR creation toolkit is our most powerful, feature-rich and accessible yet, empowering you to create experiences that ...

James Wright

How to make your video content work harder with AR

A best practice guide for using augmented reality video. Our latest blog explores how to maximize the use of your video content by bringing it to life in AR.

Lucas Perez

Designing intuitive UI/UX for AR

User-centric design is a crucial part of the AR design process. This blog draws on the expertise of our UI, UX and QA teams so you can learn how to create engaging, easy-to-use AR experiences that users will love.

Max Dawes

Enhancing the retail experience with augmented reality

Looking to the future of physical retail with AR. Brick and mortar stores are evolving, offering new experiences that build relationships with customers in ways that simply cannot be replicated online. This is changing the way we shop - and AR is ...

Caspar Thykier

The future of AR: our 2019 trend predictions

Our expert predictions for the future of augmented reality in 2019. Last year we made a number of predictions about what could happen in the AR space during 2018 and as we wrap up the year, it’s time to take a look back and see which predictions d...

Dave Mather

Vote for ‘AR & the Brain: Creating Memorable Experiences’

AR is changing the way we think, communicate and interact as humans. Discover how at SXSW March next year, where (with your help) Zappar CEO, Caspar Thykier will be joined by a panel of experts from Neuro-Insight, Mindshare and 7-Eleven to unpack ...

Connell Gauld

Introducing ZapWorks Studio 5

ZapWorks Studio 5 further continues our mission to build the most affordable, accessible, scalable and easy-to-use AR/VR/MR toolkit on the market. With the introduction of Actions, Dynamic Lightning and additional ZapBox support, Studio 5 flattens...

Dr. Simon Taylor

ZapBox 2.0: This changes everything*

[*] if by “everything”, you mean how big the box is.

Caspar Thykier

2017 at Zappar: a video retrospective [and an awesome free glossARy guide]

If a photo tells a thousand words then a video tells a whole lot more. We hope you enjoy our 2017 round-up video below which is a snapshot of some of the many AR, VR & MR activations that we’re so proud to have been involved in during 2017.

Dave Mather

Zappar at Adobe Max 2017: What to expect

Ahead of the 14th Annual Adobe Max conference today, we thought we'd give you a quick run-down of what you can expect from us over the course of the three days. Join us at booth 314 where the Zappar team will be on hand to guide you through the in...