Nestle CPW - Avatar: The Way of Water

January 2023

Brief: To create an an engaging activity for cereal boxes to promote AVATAR II

Delivery method: WebAR

The experience:

This interactive experience was created by our Zappar Creative Studio team for Nestle CPW, to promote the release of the much awaited AVATAR II film. This experience was world tracked and designed to promote sustainability in an engaging way for kids. 

Created with Zapworks Universal SDK for Unity, the experience was launched via an on pack QR code, which allowed fans to get involved by growing and caring for their own pandora plant.