Our mission

Everyday environments and products are still designed for sighted uses, leaving millions excluded from vital information and navigation. The mission of Zapvision and Accessible QR codes is to unlock independence for millions of people who are blind or have low vision through smart, scalable, and inclusive technology. We believe accessibility shouldn’t be an afterthought.

Accessible product packaging

Accessible product packaging

Through a single accessible QR code we’re helping people who are blind or have low vision to access product information on packaging. It’s inclusive, compliant, and scalable across entire product portfolios.

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Accessible places

Accessible places

By combining our Accessible QR code technology with Auki Labs’ PoseMesh spatial mapping protocol, we’re helping people who are blind or have low vision to navigate complex indoor spaces independently. It’s inclusive, flexible, and scalable across offices, retail, public buildings and transport hubs.

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Nadine Slyper
"We’re really proud to be launching these new enhanced QR codes on Persil packs, before its shared across other Unilever brands later this year. For us, this is bigger than Unilever, we see this as a first step in helping make packaging more accessible for everyone. This is a global initiative, and we hope this will help create a more inclusive experience for all of our shoppers as we grow and learn in this space.”
Nadine Slyper
Marketing Director, Unilever

Meet the brands already adopting Accessible QR codes

Accessible QR codes are already on over 5 billion product items globally. Meet some of the brands leading the way in a more accessible future for everyone.

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