Download all the practical advice and guidance you need on working with AR.
We're part of XR's origin story
Across a diverse range of verticals and use cases
An award-winning team
Zappar’s complete XR ecosystem makes partnering with our in-house creative studio unlike any other. Built on over 12 years of expertise working with the world’s biggest brands, it enables us to deliver the most diverse range of XR solutions for your business across geographies, devices and operating systems.
Our unique ecosystem enables us to help our partners create stronger, more sustainable long-term growth for their business.
Our 12+ years working in XR has enabled us to develop a unique set of frameworks and processes to ensure campaign success.
Work with us to build a scalable XR strategy that grows with your objectives, team and business.
No need to involve a separate technology partner – we have everything you need to build a foundational camera capability for your business.
From proof of concepts to an always-on AR strategy, we build unique relationships with our partners to get results.
Our AR stack means we can build you one AR campaign and deploy it across multiple platforms and OS.
Our R&D team can review custom solutions with you to solve complex problems at the bleeding edge of technology.
Find out how we helped LEGOLAND® Windsor to bring the compelling narrative of their brand new IP LEGO® MYTHICA to life using AR, creating meaningful and enduring engagement that increased park dwell time.
Find out more about our continued work with KING’S HAWAIIAN to increase product awareness through AR enabled competitions, games and partnerships.
Find out how we designed and developed a flexible AR experience that could be run and customized across multiple retailers in global markets for the launch of Jurassic World Dominion.
We create a total camera strategy for your business, from defining goals and objectives to on-going data analysis and reporting.
From UI and UX to 3D design and AR development, our creative team are here to ensure your AR experience is not only beautifully crafted but delivers business impact too.
Our technology license covers all your hosting, serving and distribution in-house without the need for 3rd parties, meaning we do the heavy lifting to ensure your end user has a seamless experience.
Creating immersive experiences that engage your audiences.
Driving registration, purchase intent and customer loyalty.
Making every aspect of your training effective and memorable.
Creating new digital owned media real estate on your existing assets.
Delivering better, more actionable data from the point of scanning.
From our 12+ years in the industry we’ve developed a tried-and-tested five-step process for XR production with our partners – from defining your objectives to on-going data analysis and evaluation.
This is the initial discovery phase of the project, where we will be working closely with you to define not only your objectives and success metrics but also provide key creative concepts as well as technology recommendations.
This is where we start putting together the foundations of your AR campaign. Starting with UX flow to help clearly define the customer journey before moving on to designing any more complicated backend systems and asset preparation for all 2D and 3D design elements.
Now we take the approved UX/UI flow, assets and underlying mechanics and our expert team of designers and developers will begin to build your experience in AR. A detailed and iterative process culminating in a final first ‘playable build’ for consolidated feedback and final review.
The deployment phase is where we do all our final testing across a variety of Android and iOS devices and operating systems. We test the experience from the physical collateral and prepare any social media stills, video content for PR, social and internal comms for the AR experience to support the launch.
An AR experience does not stop at launch. The post launch time is where we will continue to support you by responding to any requests, including changes to the operating system that might affect the experience and we, of course, monitor the data analytics and report back throughout your campaigns life cycle.
Our talented team of designers, 3D artists, developers, producers, engineers, QA testers and account managers have more hands-on AR experience than anyone else in the industry and are truly passionate about what they do. You will work with a dedicated account manager who has access to all the firepower of the Zappar team across disciplines as required to ensure the best solution for our partners.
Behind the team that you’ll meet on a regular basis is the support of those engineers, developers, designers, artists, animators, QA, support and of course our pioneering R&D department with over 200 combined years of experience in spatial computing.