Just Play - Sesame Street
Brief: To provide customers with additional information in an engaging and memorable way.
Delivery method: WebAR + APP
Zappar Creative Studio worked with the team at TD Bank to bring an immersive layer to their credit card welcome kit. AR is proven to improve memory retention by 70% compared to no AR avenues, with this in mind TD Bank used AR to encourage customers to explore all the additional features and benefits that come with owning a TD debit and credit card.