Lenovo - Kobe Bryant

  • zaps
    ZAPPED:
    OVER 25,000 TIMES
  • TERRITORY:
    PHILIPPINES
  • CATEGORY:
    RETAIL
  • DATE:
    APR 2013 - AUG 2013

Part of a campaign to promote a new range of Lenovo devices in the Philippines. This zap was the online activation. There were also zappable life-size product standees of Kobe Bryant at key retail sites (not life-size here obviously).

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