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Your immersive technology partner

We're here to help you create an always-on AR solution for your business using our 12+ years of expertise in the industry that's both sustainable and impactful.

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XR since 2011

We're part of XR's origin story

1,000+ projects

Across a diverse range of verticals and use cases

75+ XR experts

An award-winning team

A one-of-a-kind creative studio, powered by a one-of-a kind XR ecosystem

Zappar’s complete XR ecosystem makes partnering with our in-house creative studio unlike any other. Built on over 12 years of expertise working with the world’s biggest brands, it enables us to deliver the most diverse range of XR solutions for your business across geographies, devices and operating systems.

zappar creative studio zappar creative studio

Delivering immersive experiences for the world’s biggest brands since 2011

“One of the things we’ve really valued at H&M about working with Zappar's Creative Studio is the years of experience they bring to the table and their tried and tested 5 C’s for Success methodology. Our teams worked really closely together on every aspect of the campaign from using the right CTAs to improve the user experience to getting our internal and external communication right to drive greater awareness and adoption. We really value our partnership with Zappar and sense of being a single team with shared goals.”

Testimonial Photo

Rikard Wikander

Global Head of Customer Experience, Kidswear, H&M

H&M experience

Unparalleled XR strategy

Our unique ecosystem enables us to help our partners create stronger, more sustainable long-term growth for their business.

Unique process and frameworks

Our 12+ years working in XR has enabled us to develop a unique set of frameworks and processes to ensure campaign success.

Build an always-on camera capability

Work with us to build a scalable XR strategy that grows with your objectives, team and business.

Everything you need under one roof

No need to involve a separate technology partner – we have everything you need to build a foundational camera capability for your business.

A more flexible working approach

From proof of concepts to an always-on AR strategy, we build unique relationships with our partners to get results.

Deploy your AR experience everywhere

Our AR stack means we can build you one AR campaign and deploy it across multiple platforms and OS.

Pioneering R&D department

Our R&D team can review custom solutions with you to solve complex problems at the bleeding edge of technology.

Legoland experience

How LEGOLAND® increased park dwell time with AR

Find out how we helped LEGOLAND® Windsor to bring the compelling narrative of their brand new IP LEGO® MYTHICA to life using AR, creating meaningful and enduring engagement that increased park dwell time.

Read case study
KING’S HAWAIIAN experience

How KING'S HAWAIIAN® and Kona Brewing Co.® used AR to increase product awareness

Find out more about our continued work with KING’S HAWAIIAN to increase product awareness through AR enabled competitions, games and partnerships.

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Jurassic World experience

How NBC Universal used AR to promote the launch of the new Jurassic World film

Find out how we designed and developed a flexible AR experience that could be run and customized across multiple retailers in global markets for the launch of Jurassic World Dominion.

Read case study

End-to-end XR services to meet any brief

We create a total camera strategy for your business, from defining goals and objectives to on-going data analysis and reporting.

Strategy

We create a total camera strategy for your business, from defining goals and objectives to on-going data analysis and reporting.

From UI and UX to 3D design and AR development, our creative team are here to ensure your AR experience is not only beautifully crafted but delivers business impact too.

Creative

From UI and UX to 3D design and AR development, our creative team are here to ensure your AR experience is not only beautifully crafted but delivers business impact too.

Our technology license covers all your hosting, serving and distribution in-house without the need for 3rd parties, meaning we do the heavy lifting to ensure your end user has a seamless experience.

Technology

Our technology license covers all your hosting, serving and distribution in-house without the need for 3rd parties, meaning we do the heavy lifting to ensure your end user has a seamless experience.

Working with you to drive your most important business metrics

Maximise engagement

Creating immersive experiences that engage your audiences.

Increase conversion

Driving registration, purchase intent and customer loyalty.

Accelerate training

Making every aspect of your training effective and memorable.

New owned media

Creating new digital owned media real estate on your existing assets.

More actionable data

Delivering better, more actionable data from the point of scanning.

Award winning Creative Studio

Our 5-step process to campaign development and execution

From our 12+ years in the industry we’ve developed a tried-and-tested five-step process for XR production with our partners – from defining your objectives to on-going data analysis and evaluation.

01 - Define

This is the initial discovery phase of the project, where we will be working closely with you to define not only your objectives and success metrics but also provide key creative concepts as well as technology recommendations.

02 - Design

This is where we start putting together the foundations of your AR campaign. Starting with UX flow to help clearly define the customer journey before moving on to designing any more complicated backend systems and asset preparation for all 2D and 3D design elements.

03 - Development

Now we take the approved UX/UI flow, assets and underlying mechanics and our expert team of designers and developers will begin to build your experience in AR. A detailed and iterative process culminating in a final first ‘playable build’ for consolidated feedback and final review.

04 - Deployment

The deployment phase is where we do all our final testing across a variety of Android and iOS devices and operating systems. We test the experience from the physical collateral and prepare any social media stills, video content for PR, social and internal comms for the AR experience to support the launch.

05 - Data analysis

An AR experience does not stop at launch. The post launch time is where we will continue to support you by responding to any requests, including changes to the operating system that might affect the experience and we, of course, monitor the data analytics and report back throughout your campaigns life cycle.

Your team of experts

Your team of experts

Our talented team of designers, 3D artists, developers, producers, engineers, QA testers and account managers have more hands-on AR experience than anyone else in the industry and are truly passionate about what they do. You will work with a dedicated account manager who has access to all the firepower of the Zappar team across disciplines as required to ensure the best solution for our partners.

Your team of experts

Behind the team that you’ll meet on a regular basis is the support of those engineers, developers, designers, artists, animators, QA, support and of course our pioneering R&D department with over 200 combined years of experience in spatial computing.

Meet the team

Everything you need to succeed

AR Resources

Download all the practical advice and guidance you need on working with AR.

State of AR Podcast

Plug into insights on working in the industry and creating stand out AR campaigns.

AR Pioneers Events

Learn from the brightest minds and biggest names in the AR industry.

Have an AR project in mind?

Got an idea for how AR could level up your business? We can help you turn that into reality.

Get in touch