Trolls at Tesco

November 2016

We’re lucky enough to work with some of the world’s most loved characters and had the pleasure of bringing the cheeky Trolls to life around the time of their blockbuster movie in 2016.

Augmented reality was used as a way to further leverage Tesco’s partnership with DreamWorks and allow Tesco shoppers to collect, interact and take photos with the Trolls characters.

Partner brands could get involved by using zapcodes on their packaging to be part of the hunt.

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