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Welcome to the Zappar blog - your one stop shop for everything
AR, VR and MR.
INSIGHTS FOR AGENCIES
Google Glass, Magic Leap and the ideal AR wearable display
Last week the AR world was surprised to learn of the $542 million investment ...
September Zap of the Month
Every month we pick our favourite zap that has been made by one of the users ...
App-tivated products and integrated play with zapcodes
Gone are the days when playtime consisted of a bat and ball or doll and make ...
Life through a lens
Part of the issue facing mass adoption of augmented reality ("AR") is that to...
The Joy of Zappar
Brand Republic's Expert Report on the Joy of Tech in association with 2CV has...
The best value augmented reality platform by a country mile*
The scores are in and we can safely say that Zappar tops the list of best val...
"The QR code has a decade left to live"
And that's from the inventor of the QR code, Masahrio Hara himself. According...
Why it’s time for Augmented Reality to come of age and how we’re redefining the AR space for the mass-market
In the last four months we've attended conferences, launch events and opened ...
The Possibilities and Pitfalls of AR in Publishing
So that was The London Book Fair 2014. What a fantastic show. We were kindly ...
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