Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Connell Gauld

Introducing Universal AR for React + three.js

We're delighted to release our Universal AR for React+three.js SDK, offering web developers the ability to create AR content using the power of the React JavaScript library and three.js.

Caspar Thykier

Download Zappar's Connected Packaging Guide

We’ve distilled all our key learnings and insights from delivering and crafting connected packaging campaigns for some of the world’s biggest brands and businesses into one easy-to-digest interactive guide.

Connell Gauld

Zappar WebAR now supported in social media apps and third-party browsers with iOS 14.3

iOS 14.3 users can now enjoy even more seamless access to their WebAR content.

Caspar Thykier

Top AR Experiences 2020

From innovative marketing campaigns to new approaches to retail and product/ virtual try-on initiatives, here are some of our favourite AR experiences from this year.

Caspar Thykier

What's in store for AR in 2021?

At this time of year, we (here at Zappar) get together and try to gauge what the next 12 months will bring to the augmented reality space - here are our predictions!

Christie Clark

Month in AR - November 2020

November was a big month for Zappar, as we hit our Kickstarter funding goal for all-new ZapBox and completed impressive AR projects for both Michelob and Blackwell Rum.

Grace Vassallo

Month in AR - October 2020

October has been a big month for us here at Zappar, with all hands on deck to launch our all-new ZapBox Kickstarter campaign (only just over a week to go now!).

Grace Vassallo

In conversation with Product Designer, Steven Spong

It was just really exciting to see a company that is actually looking to put it out there and to democratize it, to put it in the hands of as many people as possible.

Grace Vassallo

In conversation with Head of ZapBox, Simon Taylor

The ZapBox philosophy is to keep trying to push what we've got as far as we can.

Caspar Thykier

Eden Reforestation Projects partnership: from small acorns...

Our new partnership with Eden Reforestation Projects,  joining a growing community of businesses big and small worldwide committed to building a more sustainable world.