Oct 31, 2014

Google Glass, Magic Leap and the ideal AR wearable display

Last week the AR world was surprised to learn of the $542 million investment into Magic Leap. Zappar's Research Director, Dr. Simon Taylor, considers the hardware challenges that must be overcome to create an ideal AR wearable display and the kinds of experiences that such a device would be capable of delivering.

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Oct 23, 2014

Magic Leap

Google et al go large on Augmented Reality (or what we’re now calling Cinematic Reality apparently) with $542 million investment in Magic Leap.

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Sep 16, 2014

September Zap of the Month

Every month we pick our favourite zap that has been made by one of the users of the Zapcode Creator, our self-service augmented reality platform.

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Aug 19, 2014

App-tivated products and integrated play with zapcodes

Gone are the days when playtime consisted of a bat and ball or doll and make believe. We've gone truly digital with children as young as two years old finding the interface on an iPhone easier to navigate then a flip-flap book. Indeed the thought of a world without touch screens, tablets and mobile games feels utterly bizarre to most children under 10 as they expect everything to tap, swipe, pinch and scale.

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@woict @Iziko_Museums @BurpingTurtle 👏🏻👏🏻

12 hours, 39 minutes ago

We ❤️ this from Nintendo! Great use of cardboard... Good to see more "cardware" coming to the market, like our very… https://t.co/Z5l0r9laWR

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@WildApricot Thanks for the love guys and girls. Always appreciated. X

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