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AR, VR and MR.

Why it’s time for Augmented Reality to come of age and how we’re redefining the AR space for the mass-market

In the last four months we've attended conferences, launch events and opened ...

Sony Music partner with Zappar to get Little Mix fans "backstage"

Sony Music and Little Mix have teamed up with Zappar, leaders in augmented re...

The Possibilities and Pitfalls of AR in Publishing

So that was The London Book Fair 2014. What a fantastic show. We were kindly ...

Asda continue their partnership with Zappar for the latest Augmented Reality in-store event

Zappar, the leaders in Augmented Reality (AR)-enabled products and entertainm...

Overcome writers block with our new Zappar Inspiration Showcase

Ever sat staring at a blank screen, cursor flicking expectantly for you to wr...

Tel Aviv – The City of Connectivity

We've been writing a lot about "connectivity" recently. However it wasn't unt...

As Prime Minster Edrogan shuts down Twitter we open up Zappar in Turkey

What a week to be in Istanbul: while we welcome our new partners Alternatif D...

South Africa – the land of (mobile) opportunity

Last week we had the distinct pleasure of launching Zappar in South Africa wi...

Sport Relief launch revolutionary Augmented Reality direct mail campaign with Zappar

Sport Relief have enlisted the help of augmented reality app Zappar, to bring...

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