Welcome to the Zappar blog

All the latest industry innovations and news from the Zappar team

Daniel Hartz

Taking a client brief and delivering AR solutions for different budgets

In this walkthrough, we’ll replicate a business use case for a fictional client to demonstrate how you can use ZapWorks to deliver three different AR experiences from beginner (Widgets) to professional skill level (Studio) but still deliver on the...

Heather Andrew

How augmented reality affects the brain

Discover how augmented reality affects the brain. Heather Andrew, CEO of Neuro-Insight shares some of the key neurological insights from the UK’s first ever study into the effects of AR on the brain.

Jeremy Pounder

The future of AR and its implications for brands

Key insights and emerging trends from Mindshare UK’s groundbreaking report, ‘Layered’. Discover some of the best applications for augmented reality and its impact from a marketing, brand and consumer perspective now, as well as its implications fo...

Dave Mather

How a ZapWorks collaboration led to a 55% increase in engagement

Discover how working collaboratively on AR projects can deliver better results.

Jeremy Yates

13 factors to help you price your next AR project

Learn these 13 factors before pricing your next AR project.

Chris Holton

ZapWorks 360 Gyro Competition Winner

Find out who won our 3rd ZapWorks user competition...

Chris Holton

ZapWorks user stories: Gray-Nicolls

Discover how English cricket bat manufacturer, Gray-Nicolls are utilising AR and ZapWorks.

Mark Banit

Using Augmented Reality (AR) for Learning and Development

Discover how you can use augmented reality for Learning and Development. Whether it be in a classroom or an eLearning course, find out how AR can keep your learners engaged and immersed.

Chris Holton

Problem solving with AR: How retailers can use AR to close more sales

Discover how you can use AR to close more sales in a retail setting.

Max Dawes

6 key questions to ask your client before starting any AR project

Asking the right questions at the start of your next AR project will save you time, money and a lot of headaches further down the road, as well as form stronger, more transparent client relationships.