Month in AR – February 2022
Here at Zappar we have had an action-packed month, with the exciting release of World Tracking for WebAR and some amazing work produced by our Zapworks partners and our creative studio team.
Here at Zappar we have had an action-packed month, with the exciting release of World Tracking for WebAR and some amazing work produced by our Zapworks partners and our creative studio team.
World Tracking for WebAR (beta) is now ready for you to use in Zapworks Studio as well as our Universal AR SDKs.
We have kicked 2022 off in true Zappar style and have not only seen some awesome projects delivered by our Creative Studio team and Zapworks partners this month, but an exciting release from the Zapworks platform team.
We’re excited to announce that Zapworks Designer now supports 3D models. Scale, position and rotate your 3D assets and publish straight to the mobile web – no apps, no downloads and no coding.
Advancements in hardware, software, tools and distribution channels have made AR a viable, robust and affordable solution for the mass market and there are many benefits that can be gained by retailers.
Development and wider adoption of some ‘old favourites’ and the impact they have for businesses in the new year.
We talked to some of the biggest names in the XR industry to share what they're excited about in 2022 and beyond.
As another year comes to a close, we look back at some of our favourite AR experiences from 2021.
In this week's episode, Caspar sits down with Greg Glenday, former CRO at Shazam, and now CEO at digital out-of-home network, Lightbox where Greg is innovating on one of the world's oldest ad formats with AR.
Miguel Navarro, the Head of Voice and Emerging Platforms at TD Bank in North America.
The North Face, launching their new trail-running shoe, wanted a frictionless, app-free AR experience to use in-store, on social media, and through their e-commerce channels.
Caspar is joined by Alex Klein the CEO and co-founder of Kano Computing.